3D photographic printing is a combination of traditional photographs (the kind that we all know). This captures the true colors, outlines, and features of the photo. The other part is where the magic happens. This part is more along the lines of being a artist relief of the image. It sculpts out the detail of the image and raises it from the back ground to meet the viewers eye. This adds depth and details that only 3D can bring to an image.
Dominick Insana (VP of national sales for 3DPhotoWorks) stated “The technology we have developed goes well beyond the traditional stereoscopic imaging consumers are familiar with, making it unlike any other print product on the market. For industries where branding or messaging can get lost in a sea of competitors, our unique images cause double-takes and give businesses that extra critical moment to grab consumer attention.”
Through multiple steps in a proprietary technology, 3DPhotoWorks will take any conventional 2D image and produce a 3D photographic image adding depth but keeping in image in tact.
The 2D image is converted to 3D by one of 3D PhotoWorks specialists. With the use of specialized software a 3D sculpted relief is formed of the image with depths up to 1.75 inches. The 2D image is then layered/printed on the relief resulting in an image that not only looks great (exact copy of the original 2D image) but also now has the added beauty of depth, really bringing the photos to life.
This product will surly have a large market as businesses look for new an innovative ways to attract customers to their products. With out a doubt 3D is coming on strong and will only get bigger as time continues and the technology catches up with the demand. This is a great way to STAND OUT (so to speak) from other flat 2D advertising.
As a side note, I just want to state that you should not confuse this with 3D printing. This is a still a flat panel image with raised aspects to create depth and detail. 3D printing is a form of additive manufacturing technology where a three dimensional object is created by successive layers of material. The end result of 3D printing is an exact replica of the item that you canned in. If you scanned in a flute, you will get out a exact working copy of the flute.